TTBS ‘Smartflo’ enables MIST IT Services to boost Customer Experience

Howden India empowers its community with secured work facilities leveraging TTBS endpoint security solution

Mumbai, 30 September 2021: Tata Tele Business Services (TTBS) Smartflo, a futuristic cloud communication services suite that has been uniquely designed to support hybrid work culture is enabling IT/ITES companies in enhancing their customer experience.  Most of the key decision makers of the MSMEs based in the region have realised that Smartflo is an advanced Cloud communication suite that offers sophisticated convergence of digital connectivity, business intelligence and productivity. They have been able to build operational efficiencies while utilizing the same resulting in business growth. 

 MIST IT Services provides pre-employment screening facilities that helps recruitment of correct candidates, while keeping the reputation of employers intact. Besides Risk Management services, it provides IT Solutions – customized software solutions and data mining and analysis for BPOs and KPOs. 

MIST IT Services required feature rich cloud-based communication suite with zero issue in scalability and availability of dialer facility for a call centre project for their Banking customer having presence in multi cites.  Since a lot of fraudulence is happening in the banking industry, so Its banking client wanted to communicate with the same pilot number for both outbound and inbound call flows for all their 500+ employees through cloud telephony. 

Smartflo came in as the perfect solution for this particular requirement and provided with uninterrupted connectivity amongst stakeholders, internally between employees and externally with all vendors and customers and across all touch points and platforms. Smartflo helped MIST IT Services achieve 25 to 30 percent growth through additional revenue earnings and a rise in agent productivity with a greater number of calls answered per shift as well as a reduction in Average Call Handling Time (ACHT) due to instant availability of customer details on the screen. It also helped in Improvement in customer experience, thanks to faster resolution of queries. MIST IT based out of Mumbai procured sufficient channels for Smartflo and achieved annual revenue of 20 lac per annum post availing of the same.


Elaborating on the Smartflo usage, Mahesh Khiwal – VP Client Servicing at MIST IT Services said, “Smartflo cloud telephoning is not only efficient but also provides seamless connectivity living up to the reliability associated with the brand name of Tata. This is a solution that is the need of the hour for all our clients especially banks during this raging pandemic. A reliable and uninterrupted, flexible, scalable, secure suite of cloud communication solution.”

Manish Singh, General Manager, Tata Teleservices, while being thankful to MIST IT services and the other ITES MSMEs trust and affinity towards Smartflo said, “The work place of today and future are exhibiting an emerging need for flexible business process management solutions that can enable them to operate beyond boundaries. Smartflo suite of solutions provide the same to perfection with intelligent call routing and monitoring along with a continuous flow of business communication. Its unique feature of  on-demand scalability  allows businesses to adapt quickly through the effective utilization of enterprise-grade security services that are highly reliable.”

Smartflo enables businesses to strengthen engagement with customers allowing business minds to work better from anywhere they choose. It comes with zero installation charges and absolutely no capex investment with an uptime guarantee of 99.5% backed by TTBS 24X7 managed services and trust as well as robust capabilities that render uninterrupted business continuity.  


Smartflo is suitable for various enterprises across several industries. It would be beneficial to a startup, any small and large enterprise that has the need of a multi-modal and multi-functional as well as an economical and technologically advanced cloud communication suite. TTBS has seen a strong customer interest for Smartflo solutions across BFSI, Manufacturing, Education, Fintech, Logistics and E-commerce along with IT and ITES services. 

Digital agility has been a competitive advantage for enterprises in recent times and the cloud telephony market has grown in leaps and bounds as telephony investment priorities have shifted to cloud. TTBS has been able to leverage its deep customer expertise and has initiated several recent initiatives to empower enterprises with innovative solutions that effectively boost their competitiveness.

About Tata Teleservices 

Tata Teleservices Limited along-with its subsidiary Tata Teleservices (Maharashtra) Limited (NSE: TTML, BSE:  532371) (Tata Teleservices) is a growing market leader in the Enterprise space. It offers a comprehensive portfolio of voice, data and managed services to enterprises and carriers in the country under the brand name Tata Tele Business Services (TTBS). Tata Teleservices has an extensive, high quality and robust wireline network and offers its products and services in more than 60 cities across India. Tata Teleservices has one of the largest enterprise focused teams in the industry with deep customer engagement and technology orientation offering focused sales and service experience to customers. Tata Teleservices (Maharashtra) Limited is listed on BSE and NSE in India.

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